THE Outdoor Sports Lake & Cabin Show
March 12-14, 2010
Memorial Coliseum – Ft. Wayne, IN
Right advertising – Right market
Advertising Guarantee – at least 1/3 of all booth rent will be spent on advertising and marketing.
Advertising Examples from our Official Show Sponsors:
- FOX-55 TV – Thirty-second and ten-second spots, giving away 200 tickets, 30 days of web ads and an email to 9,000 viewers. Additionally, the show will sponsor FOX-55 TV’s Scavenger Hunt promo.
- US 93.3 Country Radio – Over 250 sixty-second spots
- Northern Indiana Lakes Magazine – A full page with coupon in the magazine and pre-show editorial coverage
- Gander Mountain – In-store posters, a banner on the side of the store, and discount admission tickets located at the registers of the Ft. Wayne store
- Dick’s Sporting Goods – Discount admission tickets located at the registers of the two Ft. Wayne stores
Coliseum Productions admin office says the phone is ringing off the hook! There has been overwhelming interest. All of the 1,000 free tickets are gone, but not to worry. Register now for VIP $3.00 off admission plus receive show special information. 40,000 coupons for $3.00 off admission are now available. Ads are hitting the airwaves, so be sure to register now or contact us to get coupons to distribute to your VIPs.
Click here to view The Outdoor Sports, Lake & Cabin Show’s 30 second TV commercial
For over 50 years, thousands of the tri-state area sports enthusiasts have attended a March sports show in Fort Wayne. The new 2010 THE Outdoor Sports Lake & Cabin Show is poised to blow the roof off the Coliseum! The same media wizard who produces and markets the Fort Wayne Home & Garden Show that brings 40,000+ through the door will be directing our $50,000+ advertising campaign. TV, radio, newspaper, billboard, magazine and internet ads, email blasts, mailings, sponsor partnerships, on-site TV and radio reporting, coupon distribution throughout the tri-state area and more will turn out ready-to-spend customers like never before. Also new this year, all attendees will be computer registered and surveyed. They will wear scannable name badges and be given cards with their contact information to give to you, making post-show follow-up a snap. We know you’re ROI will be fantastic. But more important, you’ll know it too!
Deer & Deer Hunting Magazine Ad
Turkey & Turkey Hunting Magazine Ad
Northern Indiana Times Clipper Ad
$3.oo Off Admission Coupon from Gander Mountain
February 24, 2010 Press Release on Inside Indiana Business
JournalGazzette.com Article March 7, 2010
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Bring on the crowds!
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Our extensive tri-state advertising, marketing, internet and data mining campaign will surely make sports and log cabin enthusiast ‘line up’ to get into the show. Remember our advertising guarantee?
To insure each exhibitors return on investment and accurate data collection of all attendees and exhibitors for future advertising and promotion, each and every attendee will be required to register on a computer upon entering the show. There will be plenty of incentives with daily prize give-away’s along with magazine subscriptions to register for and more. This registration process will print each person a name badge along with a sheet of pass out cards filled with their contact information. These cards will be a quick and easy way to collect contact information on each attendee interested in your product. Also, each badge will be bar-coded and scanners will be available to rent to receive all scanned attendee contact info in an Excel spreadsheet at the close of the show. All advance online and onsite computer registration and bar code scanning will be provided by the long time industry and Coliseum event experts of Advanced Expo Solutions International, Inc.
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We are in this long term. Each exhibitor needs to be able to reach more customers more efficiently and we need to know more about each attendees comments on the show to keep improving and upgrading.
For more info, email: dave@coliseumproductions.net
Coliseum Productions Inc.
10743 Hoosier Road
Fishers IN 46037
P.317.227.7419
F.877.491.3753
Be a part of THE Outdoor Sports Lake & Cabin Show.
